Posted on Feb 24, 2010

It’s Not That You Aren’t Talented, But…

Here’s the thing, you may be talented and resourceful but that shouldn’t provide any sense of entitlement.

Dell is a great computer brand. They have found a way to make machines on the cheap. But if they somehow convince themselves that they have arrived, while in the mean time, Steve Jobs is announcing the newest Apple product that dissolves pre-standing market boundaries, they are in for major trouble. Dell is a reputable brand, but Apple is widely known as a superior brand. It’s just reality. This doesn’t make Dell the red-headed stepchild of computers (even though you may think so) they just can’t beat Apple at Apple’s game.

That’s ok. There is a market for “Not Apple.” And Dell has played to that market well. Dell advertises their entry-level laptops as THE computer to send your kid off to college with. It’s cheap and if they break it, you didn’t throw a couple grand down the tube. It’s the art of the niche.

I made a few goals for this blog a month ago, and since January, have been posting everyday (but not writing everyday – which allows for the “step away often” goal to be met). I believe I have something to add to the endless self-published jungle found on the internet. Ultimately, I want to generate meaningful content and become a great writer. Daily writing is the best way for me to see that happen. I would say that I am a talented writer, but…if I think writing everyday somehow gets me the corner on the blog market, it’s going to end badly. This blog, like any other venture, business, aspiration, or ministry must find it’s niche and connect well with an audience. You may be talented, but it doesn’t end there…

Here are some other posts about writing you may enjoy.

And in case you need to be reminded…

You are talented. Go and do that thing.

What is that thing for you?